Critters and Babies: Part Two

If you’re a first time mom like me, you’ll be bombarded with comments like “you’re in for some surprises,” or “being a mom is a whole new experience,” or my favorite (read: least favorite): “taking care of a baby is completely different from taking care of cats.” Maybe if you’ve never raised neonatal kittens…

Read More »

Cause Consumerism

13517481_10101499857689975_6826760509439492430_o

I’ve been doing research for Product Development, and on trends for charity donations and consumer buying behavior. Many of us animal lovers directly donate time and money towards the cause, but indirectly, many of us also want to know what companies are doing on their part. If I have a choice between brands when purchasing a product, knowing that profits may go towards an agreeable cause will certainly influence my purchase decision.

Read More »